What are the most popular social bookmarking sites? Where and how to share your content for more traffic.
Social bookmarking sites are sites on which Internet users share their web pages, articles, blog posts, images and videos. Sharing your content on one (or more) of these sites has a number of advantages. First of all, they help increase awareness of your brand.
The more your content is viewed, the more likely you are to go viral. These sites also help you index your articles faster and increase traffic to your website. Any SEO specialist or agency will be familiar with this strategy and will have already incorporated it into their marketing strategy.
Most popular social bookmarking sites
1 / twitter.com
The famous 140-character publication site was created in 2007 with over 300 million users, 500 million tweets posted per day in over 35 languages, you can’t pass up this opportunity to share your brand with so many potential buyers. More than three-quarters (77%) of users are located outside the United States.
2 / pinterest.com
Pinterest’s marketing approach could be summed up as “a picture is better than a thousand words”, and with 100 million users it can be said to be very successful. Most of these users (80%) are women, and 42% of adult female Internet users in the United States have an account.
More than half of active users visit the site before making a purchase in-store. On average, visitors redirected to the site spend $ 58.95 (around $ 52).
3 / linkedin.com
LinkedIn has a reputation for being the most “professional” site on social media. With 380 million members (2 new members per second), 40% of whom visit the site daily, sharing your content on this site is a great opportunity to get noticed and build your brand.
You will gain subscribers and new customers, especially if your post appears on the home page.
4 / stumbleupon.com
Stumble upon is a great way to drive traffic to a particular site, page, image, or video. Owned by eBay, the company has a Google PageRank score of 8, and three million users to like, comment, and share your content.
5 / delicious.com
Founded over ten years ago, Delicious is owned by Science Inc., an American venture capital startup. The company is focused on rebuilding this site with interesting strengths: more than two million active users and a Google PageRank score of 8.
Including your link will improve the ranking of your page, especially if enough users save it to their favorites.
6 / digg.com
Digg has a Google PageRank score of 7. Your SEO for certain keywords will improve if your content is listed there.
Many bloggers regularly read the articles on Digg. Thus, appearing on the homepage will bring you traffic and many new readers.
7 / reddit.com
Reddit is like the “first page” of the Internet.
Its operation is very similar to that of Digg. It is a source for submitting and accessing news and popular content on the web.
Users post links to articles, images, or videos that they find interesting, and other Reddit users can vote to make the link move up or down in the leaderboard.
8 / slashdot.com
Submitted by users, content in Slashdot includes links to articles on the following topics: Linux, computer hardware and equipment, games, cloud, portable devices, storage, security, book reviews, etc. Its Google PageRank score is 7.
9 / newsvine.com
Launched in 2006, Newsvine has named the best news site that year. In 2007, it was ranked in Time magazine’s 50 best websites list.
Its Google PageRank score is 7. Publish your own “Seeds” with a link to your content to improve your ranking.
10 / scoop.it
Scoop.it is aimed at professionals, companies, and NGOs. The site has over a million users and has a Google PageRank score of 7. Choose a free or paid subscription depending on how many topics you want to cover.
If you are thinking of integrating the use of social bookmarking sites into your marketing strategy, don’t ignore the “social” aspect.
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